Dear iDEALS, launched for tradition, fine quality and natural beauty, this Tokyo-‐based women’s wear label combines Japanese technical innovation and French timeless classics creating a balanced elegance that is full of subtle surprises. Proposing realistic ready-‐to-‐wear and accessories with impeccable taste and materials, Pas De Calais captures the essence of casual modern design. After opening its first store in Tokyo in 1998, pas de calais now has 20 stores in Japan.
Stocked 33 in the USA alone there are over 30 sales points; KISAN in NY, LOUIS BOSTON in Boston, RON HERMAN -‐ L.A. BY GEORGE -‐ Austin… Celebrating their widespread American success, pas de calais will be opening in Spring 2013 its first Flagship store in Soho, NEW YORK.
Following the devastating earthquake of March 2011, pas de calais realised again the importance of being connected in the world. Spending time and sharing ideas with friends and family became more essential. The power of the “Tsunagari” (Blood Ties) carries more significance than ever for a bright and successful future.
For Spring/Summer 2013, pas de calais decided it was the moment to simplify and go back to nature. The collection was designed like a painter’s canvas to which color, lines and feelings are added to create an enchanting composition.
This season’s color palette of pure whites, pale greens, soft yellows and grey hues convey ideas of peace, hope and tranquility to help heal the people of Japan after the natural disaster.
Using handspun and hand-‐woven fabrics like silks, cashmere, washed cotton and linens, these natural materials represent the pas de calais identity, relaxed fashion with a touch of decadence revealed in raw edges, studding details and edgy accessories like embroidered scarves, metallic painted shoes and sandals, leather tote bags and belts.
Elegant knitwear made with high-‐count yarns so delicate that draping is created naturally. Cut and sew techniques, highlight easy silhouettes leading to the pas de calais ethos that fashion should be a way to satisfy oneself. The colors and textures of the Spring 2013 collection promote organic ideas of regeneration: new life, new seasons, new beginnings for a hopeful future.