“The Meeting” is inspired by DNA’s evolving double helix and notorious femmes-brigandes like Bonnie Parker and Patty Hearst – dramatic revolutionaries with savvy style. In modern times, crime and genetics have become intertwined. This girl doesn’t rob for money nor kill. She steals feelings and lures victims into confusion.
Fingerprints, hair, even the egg - this collection translates history’s voleuses into the future, where money has gone and only life credits are left. The options become more limited. This way requires very special skills to survive. The collection includes capes, coats, dresses, tops, trousers and skirts using faux fur, cotton poplin, cotton/poly jersey, silk jersey, viscose jersey, nylon, leatherette and silk chiffon in black, grey and yellow shades.
Swedish educated designer Simon Ekrelius, based in London has been published in forward thinking press such as Elle Japan, Virgine, Dazed and a multitude of progressive publications. Prior collections have been shown in London, Paris and Stockholm. The eponymous label is available in the UK, Italy and online.
Jewellery by Cooee , Belt by 2ndDAY
Photographer - Elliott Morgan / Fashion - Vicki Carr / Hair - Sep / Hoxton salon / Make up - Christine Zemura
A/W 12/13 will be launched in Paris at Zip Zone, March 2-5 2012 5 Avenue de l’Opera,75001 Paris For sales and press: Miriam Clarke / email@example.com Tel. +44 (0)20 7607 1009 www.simonekrelius.com / Please register at www.zipzoneltd.com