LOOKK HOSTED AN EVENING EVENT, ON HOW THE INTERNET AND NEW MEDIA CONTINUE TO CHALLENGE AND CHANGE THE WAY WE DISCOVER, CONSUME AND ENGAGE WITH FASHION. LONDON
February 22, 2012
This event is the first of its kind during London Fashion Week and launched in collaboration with SEE (Student Enterprise and Employability – University of the Arts London), with a view to making the digital tangible & exploring the boundaries of fashion in the context of the open web.
The event on Wednesday February 22, 2012 at University of the Arts London’s Student Hub and HQ, 272 High Holborn, offered a chance to exchange and gain knowledge from creative thinkers and digital pioneers in the industry. Hywel Davies, course director of Fashion Promotion and Communication from Central Saint Martins College of Art and Design, will moderate the esteemed panel speakers: Diane Pernet from ASVOF, Melanie Crété from Dazed & Confused, Paula Goldstein from Purple Magazine, Michelle Sadlier from Karla Otto, Geoff Watts from Editd.com and Tamás Locher from LOOKK.com.
"The internet is fundamentally changing the way brands connect and engage with their customers. The fashion industry produces products that are truly social by nature, making it the biggest and most affected industry in this tectonic shift. We are at the very beginning of this process and I am very excited to be part of the spearhead of companies driving innovations in the space." – Tamás Locher, Founder & CEO of LOOKK...